Technology is rapidly changing the wine industry. Based in Bristol, the team of wine enthusiasts at The Rated Wine Company set out to provide the web’s highest rated wines at the best prices for wine lovers across the UK.
Our brief – to create a brand identity that perfectly encapsulates the spirit of the brand.
- Create an elegant, distinctive, innovative and memorable brand identity.
- A contemporary brand that’s established and trustworthy at the same time.
- Portray a technology business that loves wine.
- Appeal to a wide range of audiences – in particular the younger generation who may not know as much about wine.
- To make wine more accessible, steering away from the traditional perception of stuffy wine knowledge.
- To spread the love of good (not necessarily the most expensive) wines.
- To capture their spirit – useful, fun and relevant.